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Don’t feel special when you don’t do

Saturday I undertook the nutritional journey to a hilltop in Austin, Wizard Academy. It’s a journey that fills my imagination’s tank. Applied vision sourced in service to others has a contagious quality; its magic quickly dissipates when misapplied in the mundane use of self-service. More on that another time….

While there, Dave Young shared with me a truth that freed me of guilt like a good long visit in the confessional. As we discussed methods of helping you author fresh content for a blog, he indicated many people begin but fail to continue populating blogs. Getting people to write consistently is a bigger challenge than getting them to write at all.

Check the date spans between my posts. We are our own harshest critics and assume our short-comings are unique in the universe. Not so much. When you’re in moments of stifling angst, remember the sage words of wisdom frequently vended by my beloved Grandmother, Margret McMillan: "get over it."

Flurries and downpours of creativity fill the pages with alarming irregularity. When it rains, pages pour forth. Between those times, however, this blog (and, don’t take this personally) becomes that girl who you really like, but can’t seem to make time for…

Dave generously shared a key to generating content that left me feeling like a world-class goober. You know the feeling: a solution to a problem comes your way comprised of various elements you knew, but never assembled.

Ah, to say is easy. Doing requires the surfactant of commitment to break the surface tension of remaining securely nestled in the soup of what you already know. That’s a hint. Curious? Ask, and I’ll share.

God only made him male

Picture_9 It is our choice to a be man. Randy Pausch, a man in every sense of the word, whose inspirational "last lecture" about living life to the fullest even while battling pancreatic cancer, died today today. He was 47.

ABC News first reported the story this morning. ABC’s Diane Sawyer anchored an hour-long special with Pausch in April, seven months after Pausch delivered that "last lecture" at Carnegie Mellon. The lecture has been viewed more than three million times on YouTube.

ABC is preparing a one-hour special to run this Tuesday. Clear time on your schedule to watch his last lecture. It will change how you live your life.

His courage and character are an example to every man blessed to be a father.

A father’s day

Tim Russert’s sudden passing has been chronicled, his memory feted, his legacy honored. It is a story of a man who’s life honored God’s greatest gift. The love he gave was evident in stories from every quarter.

This ground of shocking loss stirs memories of an earlier crossing for me. In the six years since, I’ve learned it’s all choice: wallow in the sadness, mourn what seems a history truncated, or accept that endings are beginnings. When confounded by unfolding events, experience has taught me there will come a day when purpose is revealed for the incomprehensible. Instead of wallowing or mourning, what if we choose to live for that moment–a future worth living into.

I  bought a TiVO because of Tim Russert; he had the audacity to broadcast during Mass. My DVR now holds that final program of remembrance, a sort of digital memorial. The last few minutes sum up a life well-lived. He was a good and faithful servant, an example to all who are blessed to be fathers too.

UPDATE: Be sure to click the continued link to see The Boss’ surprise farewell.

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Hanging up pay phones

Payphone
Soon the only place you’ll see a coin-operated phone is in the past. AT&T has decided to ditch the business at the end of 2008. The total number of pay phones have halved since 1998 when BellSouth exited. Today, AT&T owns and operates public pay phones in 13 states. Cell mobility is the culprit. Cell use has quadrupled in the past decade and about 80 percent of people in the U.S. now have mobile phones, according to CTIA–The Wireless Association.

While the overt loss in vanishing pay phones means increasing use of cell phones, a more discrete change is the growing shift toward "third screen" content: advertising and entertainment content targeted to cell phones. Third-screen messaging has all the advantages of online marketing with the added impact of personal delivery on a mobile device.

It’s been over 118 years since the first coin-operated phone was installed in Chicago and only a few groups are showing any sign of concern; the Justice League of America calls it "a national crisis." Maybe someone should give those folks a quarter to call someone who cares–if they can find a pay phone.

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Your intrepid correspondent

I head both MogerMedia, Inc. and Wizard of Ads Gulf Coast, based in Houston, Texas. We develop winning advertising strategies and creative for the best clients on earth.

Grooveyard of posts past

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