He revolutionized our relationship with music. He gave us phones that were truly smart. He changed how we interact with computers (no matter what those Microsoft weasels say) with the Mac. (Sorry.) Then, in his final masterstroke, Jobs ushered in the post-pc era.
My heart sank when the news reached me. I thought of his family, his company, his ideas not yet realized. Then a smile grew as I watched movie of Steve’s making in my mind’s eye: the moment Michael Plotczyk first set my hand down on a Macintosh mouse in 1984, the Christmas morning Santa delivered my first iPod, the day John and I brought home our first blue iMac, the Mac I used to edit my first video in 1998, and on and on it played.
Then, these words came to mind: “here’s to the crazy ones….” Remember the ad?
I found a version of it which was never aired. It’s voiced by Jobs himself. Watching it, I realized how to make it, with due respect to Steve, insanely great. It’s how I’ll remember his impact on the world. Though we never met, he was the crazy one who mattered to my life.(Special thanks to Andrew for his fast work in our smokin’ hot Mac editing suite building this.)