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Sunday Detour: 24 1994 style

How would Jack Bauer function if he had to work with 90’s technology?

Watch this rare early pilot of 24 and give thanks for instant-anywhere internet:

Sunday Detours: where did she go?

The fate of Amelia Earhart remains one of aviation’s greatest unsolved mysteries. Her flight plan called for her to land on Howland Island–a dot in the pacific–early on the morning of July 2, 1937.

There are three primary theories of what happened next. Some even claim to have spotted what remains of her plane via satellite. Meanwhile, the search continues.

A collection of links to more follows the "continue reading" link.

What does this have to do with advertising? Maybe when there’s a definitive answer to this search there will also be a definitive answer to what happens with that other wasted half of your advertising dollar. Maybe.

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Wrestling for brand credibility

768pxroller_derby_1950_3Roller derby and wrestling, once staples of late night and remnant weekend slots, have become mainstream. It was campy fun back then. It’s big money now. Where big money goes, so goes controversy. This one has lessons for you.

WWE is going to the mat defending itself after being featured in CNN’s expose, "Death Grip: Inside Pro Wrestling." In the days when wrestling was just fun, this story would have been equally laughable–as would be  options for fighting back.

The WWE is seeking transparency on this story, posting both the unedited interview and the edited excerpt used in the broadcast. Does CNN twist words with an edit? Or, do they drill to the essence of the comment. As Fox News might say, we report, you decide.

The bigger point: WWE is doing it right. Daylight is the best disinfectant and transparency is the most disarming defense because it is based in authenticity. Protecting your authenticity increases your messaging magnetism.

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Sunday detour: Lest we forget

Stenaymeuse
I hope you will pause a moment today, Veteran’s Day, to remember those who served–especially those who paid the ultimate price.

World War I – known at the time as “The Great War” – officially ended when the Treaty of Versailles was signed on June 28, 1919, in the Palace of Versailles outside the town of Versailles, France. However, fighting ceased seven months earlier when an armistice, or temporary cessation of hostilities, between the Allied nations and Germany went into effect on the eleventh hour of the eleventh day of the eleventh month. For that reason, November 11, 1918, is generally regarded as the end of “the war to end all wars.”

In November 1919, President Wilson proclaimed November 11 as the first commemoration of Armistice Day with the following words: "To us in America, the reflections of Armistice Day will be filled with solemn pride in the heroism of those who died in the country’s service and with gratitude for the victory, both because of the thing from which it has freed us and because of the opportunity it has given America to show her sympathy with peace and justice in the councils of the nations…"

The holiday was changed to Veterans Day during the Eisnehower administration to broaden our national day of recognition to include veterans of World War II. There’s more following the "continue reading" link.

Our freedoms are a gift given by those who willingly gave their full measure. If you’re a vet, thank you. If you’re not, find one and give thanks today.

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Your intrepid correspondent

I head both MogerMedia, Inc. and Wizard of Ads Gulf Coast, based in Houston, Texas. We develop winning advertising strategies and creative for the best clients on earth.

Grooveyard of posts past

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