CharlieMoger.com

Marketing and advertising advice for owner-operated businesses

  • Home
  • About me
  • My work
    • MogerMedia
    • Wizard of Ads
  • Contact

Behind the Old Spice magic

As promised, here’s how they took Mustafa from the shower to the boat to the beach and finally to the horse in one continuous take.

As a bonus for coming this far, here’s an article from Ad Week about the man behind the brand makeover at P&G’s Old Spice.

Or, click here and be returned to more stories.

Your intrepid correspondent

I head both MogerMedia, Inc. and Wizard of Ads Gulf Coast, based in Houston, Texas. We develop winning advertising strategies and creative for the best clients on earth.

Grooveyard of posts past

Copyright © 2025 MogerMedia, Inc.